Privacy Policy

The Board Couple Privacy Policy

Last updated: September 1, 2024

 

This Privacy Policy describes how The Board Couple (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.theboardcouple.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

 

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

 

Changes to This Privacy Policy

 

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

 

How We Collect and Use Your Personal Information

 

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect, and use, varies depending on how you interact with us.

 

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

 

What Personal Information We Collect

 

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

 

Information We Collect Directly from You

 

Information that you directly submit to us through our Services may include:

 

- Basic contact details including your name, address, phone number, email.

- Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.

- Account information including your username, password, security questions.

- Shopping information including the items you view, put in your cart or add to your wish list.

- Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

 

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

 

Information We Collect through Cookies

 

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

 

Information We Obtain from Third Parties

 

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

 

- Companies who support our Site and Services, such as Shopify.

- Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.

- When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

 

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.

 

How We Use Your Personal Information

 

- Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.

- Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites.

- Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

- Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

 

Cookies

 

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

 

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.

 

How We Disclose Personal Information

 

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

 

- With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).

- With business and marketing partners, including Shopify, to provide services and advertise to you. [[NOTE TO MERCHANT: INSERT THE FOLLOWING SENTENCE IF USING SHOPIFY'S AD SERVICES, SUCH AS SHOPIFY AUDIENCES]] [For example, we use Shopify to support personalized advertising with third-party services]. Our business and marketing partners will use your information in accordance with their own privacy notices.

- When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.

- With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.

- In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

 

We have, in the past 12 months disclosed the following categories of personal information and sensitive personal information (denoted by *) about users for the purposes set out above in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information":

 

Category:

 

- Identifiers such as basic contact details and certain order and account information

- Commercial information such as order information, shopping information and customer support information

- Internet or other similar network activity, such as Usage Data

 

Categories of Recipients:

 

- Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers)

- Business and marketing partners

- Affiliates

 

We do not use or disclose sensitive personal information for the purposes of inferring characteristics about you.

 

 

The Board Couple respects your privacy, and we are committed to protecting it through our compliance with this privacy policy (“Policy”). We adopted this policy to describe our policies and practices regarding the personal information we collect about consumers and options consumers may have concerning their information.

 

This Policy, more specifically, is intended to provide consumers with information about how we collect, use, disclose, retain, and safeguard certain of the personal information we gather about them through online and offline channels such as when you access or use our website or through other channels including but not limited to when you visit one of our locations, or in-store internet access that we own or operate, phone, e-mail or text interactions, in-person events, viewing or interacting with our online advertisements, applications or e-mails, social media interactions on our websites and other third party websites such as social media sites, viewing our e-mails, or through our authorized services providers.

 

Please read this Policy carefully before using the Site or otherwise submitting personal information to us. By accessing or visiting the Site or providing your personal information, you indicate your understanding that the collection, use, disclosure, and retention of your personal information is subject to the terms of this Policy.

 

We may use your personal information to administer and enable use, review, improve, and monitor our website, applications, online services and physical locations.

 

For Internal Use: We may use your personal information to operate our business, such as in the following examples:

 

If you create an account with The Board Couple, we may collect your name, address, phone number, e-mail address, date of birth, password, preferences and any additional information you choose to submit such as a credit card. We use this information to provide the services you request, process payments, contact you via e-mail or regular mail about new products, services, content, or information that we think may be of interest to you.

 

If you shop with us or place an order, we may collect your name, address, phone number(s), e-mail address, billing information (including credit/debit card number and expiration date), and, if applicable, the names, addresses, and phone numbers of gift recipients. We use this information to process and fulfill your order and as otherwise described in this Policy.

 

We may contact your gift recipients regarding new products and services that we think may be of interest to them.

 

When you interact with any of our social media accounts or pages, we may collect personal information you provide or make available through that page or site. If you choose to engage with The Board Couple through a social networking service, The Board Couple and that platform may share certain information about you, your message or post and your activities with each other.

 

We may create records of goods or services purchased or considered, as well as purchasing or consuming histories or tendencies to measure the effectiveness of our services and to provide you with targeted information, advertisements and offers.

 

If you contact us via phone, we may record the call and when you visit one of our locations, we may collect your photographic or video image. We use this information to monitor our customer service, maintain the security of our systems and physical locations, and train employees.

 

If visiting us in person at any of our cafe locations, we reserve the right to take action shots of patrons for use on social media, marketing material or on our website. Notification must be given at the time of the photo taken if it cannot be used for these purposes. We do reserve the right to take still images from security cameras for group shots to be used for social media, marketing material, on our website or for security reasons.

 

In general, we will not disclose your personal information except with your consent and as described in this Policy. We may disclose your personal information for the same reasons that we may use it, as described in this Policy, which includes disclosing it to our affiliates and non-affiliates, as we deem necessary to carry out those purposes. We endeavor to choose affiliates and non-affiliates whose standards for the protection of data match ours.

 

Services providers. We may disclose your personal information to certain service providers such as those who provide catering and food delivery services, administer consumer promotions, analyze data, process and fulfill orders you place, provide directions or maps, customer service, payment processing, marketing and advertising services, professional services, debt collection services, information technology services, payroll, benefits, and other employment-related services, and data storage services. We might also authorize our service providers to collect personal information on our behalf.

 

Business partners. We may disclose your personal information to our business partners for purposes of collaborating on providing services to you. These business partners should also have their own privacy statements that set forth the manner in which they will collect, use, and disclose personal information. Where applicable, we encourage you to review each such business partner’s privacy statement.

 

Advertising or social media partners. We may disclose your personal information to advertising or social media partners or allow them to collect personal information about you. One such purpose may be for cross-contextual advertising.

 

Governmental authorities and other third parties. We may disclose your personal information as necessary to comply with federal, state, or local laws, civil, criminal, or regulatory inquiry, investigation, subpoena, or summons, cooperate with law enforcement agencies concerning conduct or activity that we reasonably and in good faith believe may violate federal, state, or local laws, detect, investigate and prevent fraud or other unlawful activities, protect and defend ourselves, our property, our employees, our customers, and our users, and exercise or defend legal claims.

 

We may collect your e-mail address via cookies and pixels on the Site through the use of trusted third-party partners. These partners may combine your e-mail information with other information they have access to such as mailing address so that we may send relevant marketing offers to you via direct mail.

 

You may elect to receive text messages from us. When you sign up to receive text messages, we will send you information about promotional offers and more. These messages may use information automatically collected based on your actions while on our Site and may prompt messaging such as cart abandon messages. To the extent you voluntarily opt to have SMS notifications sent directly to your mobile phone, we receive and store the information you provide, including your telephone number or when you read a text message. You may opt out of receiving text messages at any time by texting “STOP” to our text messages. Data obtained through the short code program will not be shared with any third parties for their marketing reasons or purposes.

 

Category of Personal Information

 

- Identifiers such as basic contact details and certain order and account information

- Commercial information such as records of products or services purchased and shopping information

- Internet or other similar network activity, such as Usage Data

 

Categories of Recipients

 

- Business and marketing partners

 

User Generated Content

 

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

 

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

 

Third Party Websites and Links

 

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

 

Children's Data

 

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

 

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

 

Our Site is not intended for children under the age of 18. We do not knowingly collect personal information on individuals under the age of 18. IF YOU ARE UNDER 18, DO NOT USE OR PROVIDE ANY INFORMATION ON THIS SITE OR THROUGH ANY OF ITS FEATURES, REGISTER WITH THE SITE, MAKE ANY PURCHASES THROUGH THE SITE, OR PROVIDE ANY INFORMATION ABOUT YOURSELF TO US, INCLUDING YOUR NAME, ADDRESS, TELEPHONE NUMBER, EMAIL ADDRESS, OR ANY SCREEN NAME OR USERNAME YOU MAY USE. If you believe personal information was provided to us by someone under 18, please contact us immediately.

 

We retain your personal information for as long as necessary to provide you products and services, while you have an open account with us, and to fulfill the purposes outlined in this Privacy Policy, unless we have or deidentified or deleted your personal information in response to a request to delete. We may retain your personal information for longer if it is necessary to comply with our legal obligations or reporting obligations, resolve disputes, collect fees, etc. or as permitted or required by applicable law. We may also retain your personal information in a deidentified or aggregated form so that it can no longer be associated with you. To determine the appropriate retention period for your personal information, we consider various factors such as the amount, nature, and sensitivity of your information; the potential risk of unauthorized access, use or disclosure; the purposes for which we process your personal information; applicable legal requirements.

 

In general, we will not disclose your personal information except with your consent and as described in this Policy. We may disclose your personal information for the same reasons that we may use it, as described in this Policy, which includes disclosing it to our affiliates and non-affiliates, as we deem necessary to carry out those purposes. We endeavor to choose affiliates and non-affiliates whose standards for the protection of data match ours.

 

We use Shopify's ad services such as Shopify Audiences to help personalize the advertising you see on third party websites. To restrict Shopify merchants that use these ad services from using your personal information for such services, visit https://privacy.shopify.com/en.

 

Complaints

 

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

 

International Users

 

Please note that we may transfer, store and process your personal information outside the country you live in, including the United States. Your personal information is also processed by staff and third party service providers and partners in these countries.

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

 

Contact

 

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call 210-573-2100 or email us at info@theboardcouple.com or contact us at 2218 N Zarzamora, San Antonio, TX, 78201, United States or 804 High St, Suite B, Comfort, TX 78013, United States.